Movement 4 Improvement's partner, Chic Mamas Do Care, is a South African Non-Profit Organisation with locations in Cape Town, Johannesburg & Durban. They have created a circular economy where nothing goes to waste with shops selling pre-loved clothing around the country. They rely on clothing donations & all proceeds are then distributed to Early Childhood Development (ECD) projects. If donating is not an option, there are monthly Swap4Charity events, where items of clothing are exchanged for tokens that can be used to buy other items. 

Since their creation in 2010, Chic Mamas Do Care have provided over R10 million to ECD projects & are currently supporting 17 projects around South Africa. These include literacy, numeracy, counselling, mentoring, art development & physical educational programs.